On 22, 23 and 24 October, Hall of Time celebrated the opening of its new IWC boutique in the Sablon with three evenings marked by elegance and conviviality. This event offered our guests the opportunity to discover a new space designed to embody the refined spirit of IWC Schaffhausen, while reaffirming our commitment to providing a unique experience for every visitor.
Located in the heart of Brussels' Sablon district, the IWC by Hall of Time boutique offers a modern yet welcoming setting, perfectly aligned with the brand’s history and craftsmanship. Throughout the three evenings, guests were invited to explore this space dedicated to fine watchmaking, designed to highlight IWC’s iconic collections in a warm and inviting atmosphere.
Beyond the boutique opening itself, these events were above all an opportunity to celebrate the strong relationships we share with our clients. It was a moment to come together, exchange ideas, and share our common passion for watchmaking — strengthening the bonds of trust that unite us. We were delighted to welcome familiar faces as well as meet new watch enthusiasts in a relaxed and friendly environment.
For those who weren’t able to attend, the IWC by Hall of Time boutique is now open and ready to welcome you! Come and discover this exceptional space in the Sablon, where every detail has been carefully considered to deliver an experience worthy of IWC’s renowned quality and expertise. Our team is here to guide you through the collections and help you choose your next timepiece.
We warmly invite you to experience IWC by Hall of Time for yourself — where horological tradition meets modern elegance to offer the very best in fine watchmaking.
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