Personal Data Protection
The data controller, as defined by the General Data Protection Regulation (GDPR), is:
Myrto SRL – Hall of Time 75R Avenue Louise, 1050 Brussels
1. Data Protection
Welcome to our website, and thank you for your interest in our offers. Protecting your personal data is of paramount importance to us. In this Privacy Statement, we provide information about the collection, use, purpose, and legal basis of processing your personal data, as well as your related rights and remedies. Please note that our Privacy Statement concerning the use of our website and the Myrto SRL Hall of Time Data Protection Policy do not apply to your activities on social media platforms or third-party websites accessible via links from our website. For data protection policies regarding those sites, please refer directly to their respective privacy notices.
2. Collection and Processing of Personal Data
a. When you visit our website, we record specific details, including information about your browser and operating system, the date and time of your visit, access status (e.g., whether a page was successfully displayed or resulted in an error), use of website functionalities, search terms you may have entered, frequency of page views, files accessed, the volume of data transferred, the website from which you reached ours, and the websites you visit via links provided on our website or by entering domains directly into the browser tab (or window) used to access our site. b. We only collect additional personal data if you explicitly provide such information—for instance, through registration, a contact form, survey, contest, or contract execution—and only when permitted by your explicit consent or by applicable legal provisions (for further details, please refer to the “Legal Basis for Processing” section). c. You are not legally or contractually required to provide your personal data. However, certain functionalities on our website may depend on such data. Consequently, failure to provide personal data could limit or prevent access to some of these features.
3. Purpose of Use
a. Data collected during your visits to our website is primarily used to enhance user experience and safeguard our IT systems against attacks or unlawful activities. .
b. When you provide additional personal data—for example, through registration, contact forms, surveys, contests, or for contract-related purposes—we use it exclusively for customer management, as well as billing and settlement processes related to any commercial transactions, when necessary.
4. Disclosure of Personal Data to Third-party Services
Our website may include offerings from third parties. Should you choose to engage with such an offering, we may share certain information with the relevant third-party provider—for example, the fact that you accessed their offer through our website and, where applicable, additional details you have provided on our site. If you link, connect, or access our website using a third-party service (such as Google or Facebook), you authorize this service to send us information such as your registration details, friend list, and profile information, consistent with the service’s terms or the privacy settings you have configured on that third-party service.
5. Processing of Usage Data use of analytical tools
a. We strive to tailor our website content to your interests as closely as possible, thereby enhancing the experience we offer you. To understand the preferences of visitors to our website and identify the sections most appreciated, we utilize the analytical tool Google Analytics.
b. When using this analytical tool, data may be transferred to and processed on servers located in the United States. In this regard, please note the following: according to the European Union, the United States does not offer an “adequate level of protection” for processing personal data as required by EU standards. However, certain companies may replace this level of protection by obtaining certification under the “EU-U.S. Privacy Shield” standard..
c. If you prefer that we do not collect and use information regarding your visits to our website via the specified analytical tool, you can object to future data collection at any time (“opt-out”)..
We will respect your opt-out by placing an “opt-out cookie” in your browser. This cookie serves exclusively to identify your opt-out decision. Please note that, due to technical reasons, an opt-out cookie can only be applied within the browser in which it has been set. If you delete cookies or use another browser or device, you must re-enable the opt-out option..
d. Below you will find information about the provider of the analytical tools we use, along with options available to opt-out:
i. Google LLC (“Google”):Google is certified under the EU-U.S. Privacy Shield. You may object to the transmission, storage, and processing of your data by Google. Google provides further information on this matter via the following link:
https://tools.google.com/dlpage/gaoptout?hl=en
6. Security
We implement technical and organizational security measures designed to protect the personal data we handle against manipulation, loss, destruction, or unauthorized access and use. Our security measures are continually enhanced to reflect technological advancements.
7. Legal Basis for Data Processing
a. Where you have given consent to the processing of your personal data, this consent forms the legal basis for such processing (Article 6, paragraph 1(a) GDPR)..
b. Article 6, paragraph 1(b) GDPR provides the legal basis for processing personal data necessary to initiate or fulfill a contract concluded with you..
c. If processing your personal data is required for compliance with our legal obligations (such as data retention requirements), the legal basis for processing is Article 6, paragraph 1(c) GDPR..
d. Additionally, we process personal data to protect our legitimate interests and the legitimate interests of third parties, pursuant to Article 6, paragraph 1(f) GDPR. Such legitimate interests include maintaining the security and functionality of our IT systems, marketing our own and third-party products and services, and legally required documentation of business interactions.
8. Deletion of Your Personal Data
We will delete your personal data once the purpose for its collection and processing has ceased to exist. Beyond this period, storage will only occur if required by applicable laws, regulations, or other legal obligations of the European Union or a Member State.
9. Rights of Data Subjects
a. As a data subject, you have the right to access your data (Art. 15 GDPR), rectification (Art. 16 GDPR), erasure (Art. 17 GDPR), restriction of processing (Art. 18 GDPR), and data portability (Art. 20 GDPR).
b. If you have provided consent for us to process your personal data, you retain the right to withdraw your consent at any time. The withdrawal of your consent will not affect the lawfulness of the data processing carried out prior to this withdrawal. Likewise, data processing carried out on other legal grounds—especially compliance with legal obligations (see “Legal Basis for Data Processing”)—remains unaffected.
c. You have the right to object, at any time, to the processing of your personal data for direct marketing purposes, including profiling when related to such marketing (Art. 21 GDPR).
d. To exercise these rights, you may contact us at:
Myrto SRL – Hall of Time, 75R Avenue Louise, 1050 Brussels.
e. If you believe that the processing of your personal data infringes upon legal provisions, you have the right to lodge a complaint with the relevant data protection supervisory authority (Art. 77 GDPR).
10. Newsletter
If you subscribe to the newsletter offered on our website, the data collected during registration will only be used for sending the newsletter, unless you explicitly agree to another use. You may unsubscribe at any time using the unsubscribe feature provided within each newsletter.
11. Cookies
Below you will find detailed information regarding the cookies we use and their specific functions.
We use cookies and similar technologies, such as HTML5 storage and local shared objects (collectively referred to below as “cookies”), to understand your preferences, personalize our website according to your needs, and enhance its usability. For these same purposes, we utilize the analytical tool Google Analytics.
a. Functions and Use of Cookies
i. Cookies are small files stored by websites you visit on your PC, laptop, or mobile device. We may use cookies to determine if your device has previously connected to our website, to recognize your language preferences, or to remember other personalized settings. Cookies may also contain personal data.
ii. By using our website, you agree to the use of cookies.
Of course, you have the option to browse our website without cookies. You may object to the use of cookies or delete them at any time by adjusting your device’s settings. To do this, please proceed as follows:
I. Most browsers are set to automatically accept cookies. You can change this setting by selecting the option “Do not accept cookies” in your browser settings.
II. You can delete cookies already stored on your device at any time. Please refer to your browser’s or device’s user manual for detailed instructions.
III. Objecting to the use of cookies or deleting them is device- and browser-specific. Therefore, you must object to the use of cookies or delete them separately for each device and browser you use.
iii. Please note that if you choose to reject the use of cookies, certain features offered on our website may be partially or completely unavailable.
b. We use the following cookies:
- Functional Cookies:
These cookies ensure that essential site functionalities operate correctly (product browsing, online purchasing, YouTube video playback).
We also use a cookie to collect and record your consent regarding the use of cookies during your browsing session.
- Statistical Cookies:
These cookies allow us to compile statistics on website visits and identify navigation issues, helping us monitor and enhance the quality of our services.
i. We strive to tailor the content of our website as closely as possible to your interests, thereby continuously improving our offering. To understand the preferences of our website visitors and identify the most popular sections, we use the analytical tool Google Analytics.
ii. When using these analytical tools, data may be transferred to servers located in the United States for processing. Please note that, according to the European Union, the United States does not currently provide an “adequate level of protection” for processing personal data as defined by EU standards. However, certain companies may replace this protection through certification under the “EU-U.S. Privacy Shield” standard.
iii. If you prefer that we do not collect and analyze data regarding your visits to our website using the aforementioned analytical tools, you can object to this data collection at any time (“opt-out”).
We will acknowledge your objection by placing an opt-out cookie in your browser. This cookie serves exclusively to identify your choice to opt-out. For technical reasons, please note that an opt-out cookie can only be recognized by the browser in which it was placed. If you delete cookies or use another browser or device, you will need to reactivate the opt-out option again.
iiii. Below you will find details about the providers of the analytical tools we use, as well as options available to you to opt-out:
i. Google LLC (“Google”):
Google is certified under the EU-U.S. Privacy Shield framework.
You may object to the transmission, storage, and processing of your data by Google. For detailed instructions and information regarding opting out, please visit:
https://tools.google.com/dlpage/gaoptout?hl=en
Rolex Section
When navigating the Rolex section of our website, certain cookies are managed by ROLEX SA and governed by the following Cookie Policy.
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